7 Surprising Facts About Cannabis Jobs

Jul 28, 2023

It’s no secret that cannabisbusinesses are on the rise. And states that have legalized it are seeing an unprecedented economic gain. Factoring in its relative safety when compared with alcohol or tobacco and recreational use is becoming much more socially acceptable, there are plenty of reasons to take advantage of this booming industry and job market.

Here are some surprising facts about cannabis jobs that just might make you consider a new career in the cannabis industry.

1. The Cannabis Job Market is Huge. According to Marijuana Business Daily, the legal cannabis industry now employs between 125,000 to 160,000 full-time workers. According to a new report, cannabis is currently the fastest-growing industry in the U.S. with 64,389 full-time legal cannabis jobs last year.

2. The Cannabis Job Market Grows 20% Every Year. BDS Analytics reports the legal cannabis market trajectory predicts growth of more than $20 billion by the year 2022, up from almost $10 billion in 2018. This anticipated revenue creates the need for an additional 340,000 full-time cannabis jobs over the next three years, reflecting an estimated growth percentage of 21% per year.

3. Cannabis is More Popular than Coffee. In the state of Colorado, recreational cannabis dispensaries outnumber Starbucks cafes by a margin of 3 to 1, making “wake and bake” a more common habit than the traditional morning joe.

4. The Cannabis Industry Needs IT and Computer Programmers. An aggressive race to the top is already underway in the competitive cannabis tech crunch. As the industry makes its mark on the global world market, tech challenges abound and the need for digital innovation soars.

This creates job opportunities for creating and maintaining seed-to-sale tracking apps, developing point-of-sale software, and improving strain data management systems.

Whether you’re reading strain reviews on Leafly, or finding a dispensary near you on Weedmaps, it’s plain to see technology and science are revolutionizing the world of weed as we know it.

5. Cannabis-Friendly Real Estate. Whether you own or manage a rental property for lease or rent out a space on Airbnb, becoming a pot-friendly location is likely to send your profits through the roof.

6. The Cannabis Industry Needs Marketers. As cannabis becomes more mainstream, brands are increasingly seeking innovative ways to navigate marketing campaigns. Advertising restrictions in the field of marijuana present unique marketing challenges, and the need for creative marketing minds is crucial to cannabusiness success.

7. Photography and Journalism. The need for cannabis writers and photographers to brilliantly enhance creative marketing campaigns is reaching new heights on the daily.

How Fortuna Can Help

If you’re tired of plugging away or feeling stuck in a dead-end career, we have the perfect solution to your slump. Regardless of your experience, skill set, or knowledge base, a fulfilling, rewarding cannabis career is waiting for you.

Contact us today to break out of your career rut and join an exciting new budding industry.

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